Sean John Combs is a record producer, entrepreneur, and rapper more commonly known as Sean "Puffy" Combs, Puff Daddy, P. Diddy, and most recently Diddy. This man is is one of the legends of the music industry. He is the founder of Bad Boy Entertainment, one of the driving forces in hip hop music in the mid to late 1990s. P. Diddy is an amazing talent whose skills have helped countless artists bring out their best.